We started with a Desire that turned into a Passion. Our goal is to oppose the norm and create products that even the most uber professional and car enthusiast would instantly recognize as "top of the line". Our permanent tire shine is like no other tire dressing and reviews are impressive. TUF SHINE appearance products are setting new standards in the automotive detailing arena. We have created the best tire shine ever and our other appearance products are taking the industry by storm. Tire dressings have been around for decades, but none like TUF SHINE. We took a different approach to tire shine and "reinvented the wheel" as they say. We know you will not only be impressed with the way it looks and performs, but also by the way it saves you time and money. Take the time to browse our website and see how our tire shine and other innovative products are setting new standards. It is now a fact, your old tire shine / dressing is now obsolete! When it comes to giving your car that final touch, TUF SHINE Tire Clearcoat is the "go to" product.