McKee's 37 Car Care
McKee’s 37 is the culmination of Detailer’s Pro Series and XMT Car Care. Combining the two lines and slapping a fancy new label on the bottle would have been the easy route, but I instead took my time and worked closely with my team to update the best from each line while adding several all-new formulas. My goal, or mission as some would call it, was to create a line that would exceed your expectations.
McKee’s 37 is unlike any other product line that I own and manufacture, because I established a very specific price point with my chemists. Normally, cost is of no consideration with any product that bears my company’s name, but McKee’s 37 was different – I wanted this line to be for everyone. Each formula had to be worthy of being used on the world’s finest show cars, but they had to be attainable for the enthusiast with an every-day driver.
Through years of painstaking research, trial and error, and countless reformulations, my team and I were able to create a complete line of world-class waxes, cleaners and polishes that easily holds its own with products costing twice as much. This line, after all, has my name on it, so the formulas had to be the best.